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The EU Packaging and Packaging Waste Regulation (PPWR) takes effect on August 12, introducing new compliance obligations for U.S. companies that export packaged products to the EU, utilize European distributors, or manufacture packaging for EU-bound goods.

Principal Russ LaMotte (Washington, DC) and Michael Öttinger (Counsel, ProduktKanzlei) discussed how U.S. companies should prepare for the upcoming requirements. The speakers examined key requirements, highlighted common compliance risks, and outlined actionable steps for assessing packaging portfolios, engaging suppliers, and completing required documentation before the August 12 deadline.